Joe Griffin, CEO of ClearVoice, details acquisition costs for clients generating $20,000 in annual contract value.
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“To acquire those customers were under 20,000, you know, to acquire those customers, probably closer to 10.”
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More from Joe Griffin
AssertionNot checkable as stated
ClearVoice has generated automated portfolios for 450,000 content creators
“We have 450,000 creators we've mapped and generated portfolios for.”
Joe GriffinAug 10, 2018▶ 13:451112 150 Pay Him $3m For Content Marketing at Scale
Opinion
Griffin: Competitor Scripted serves small businesses with $100 articles
“Scripted is a project-based marketplace designed for small businesses. So they're really good at turning out high quality, a hundred dollar articles, things like that.”
Joe GriffinAug 10, 2018▶ 4:101112 150 Pay Him $3m For Content Marketing at Scale
AssertionNot checkable as stated
ClearVoice averages $20,000+ ACV across software and content fees
“So we're going to be, you know, 20 plus thousand dollars a year type contract value. Obviously it ranges, could be smaller than that, could be a lot bigger than that. But 20 plus a year in terms of the, any kind of software fees plus any kind of content fees.”
Joe GriffinAug 10, 2018▶ 5:401112 150 Pay Him $3m For Content Marketing at Scale
AssertionNot checkable as stated
Over 1,000 freelancers earned $100+ on ClearVoice in the past year
“Oh, I would say a thousand plus.”
Joe GriffinAug 10, 2018▶ 10:591112 150 Pay Him $3m For Content Marketing at Scale
Disclosure
ClearVoice indexed 250,000 publishers to algorithmically generate author portfolios
“So what we did, we build an infrastructure that goes out, indexes all the major publishers, the top 250,000 publishers,
We use some algorithms to figure out who wrote that content and then we generate portfolios for people.”
Joe GriffinAug 10, 2018▶ 12:551112 150 Pay Him $3m For Content Marketing at Scale
PredictionNot checkable as stated
Griffin predicts ClearVoice will reach $5M ARR by end of 2018
“We're getting, you know, obviously we're trying to get close to that five million dollar mark. We'll be there this year by end of year.”
Joe GriffinAug 10, 2018▶ 14:311112 150 Pay Him $3m For Content Marketing at Scale
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