RedSeal CEO Ray Rothrock describes the company's target market and why bleeding-edge firms do not buy RedSeal.
Assertion Not checkable as stated
RedSeal's enterprise and government clients are experiencing foreign cyber interference
“I actually have customers that are dealing with some of this international interference and we're seeing it in their, they're seeing it in their networks commercial and government.”
Disclosure
Rothrock: RedSeal accepted majority takeover amid cash stress and employee attrition
“The stresses had to do with cash, cash flow we actually grew cash over the last year, but not without a lot of stress on the team.
I'd had some attrition that I didn't like cause I couldn't afford things as much as I wanted to.
And honestly growth rate was sa…”
Insight
Startups facing layoffs should cut engineering before sales, says Rothrock
“Well, I mean, there's only two things to do in a startup company. You make product or sell product. And to reduce either of those seems to me a little foolhardy. If you have to, I would actually reduce the engineering because you really do need that top line f…”
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Rothrock: Red Seal serves 240 clients, including all DoD and intel agencies
“About 240. Mostly all global 2000 and federal. We have every intel agency, all of the DOD, their services, and many of the civilian agencies are our customers.”
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Rothrock: Red Seal achieved a 50% net margin in Q3
“I brought in twice in business in Q three that I spent on expenses two times. So if I made, yeah, if I made two dollars, I only had a dollar of expense and that's the bottom line, not the gross margin, but the net margin of the company.”
Insight
Rothrock: RedSeal faces churn playing catch-up with vendor updates
“Literally, so sometimes configuration information for all the routing equipment, those routing equipment guys, Cisco, Palo Alto, Checkpoint, Fortinet, Juniper, all of them, they change their stuff all the time. And occasionally we get So they upgrade our softw…”