Snip.ly offers a free tier and paid plans up to $3,000 monthly
Michael Cheng · EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng · Nov 18, 2016 · at 2:59
Michael Cheng, co-founder and CEO of Snip.ly, breaks down the company's SaaS business model and pricing tier structure during an interview with Nathan Latka.
0:00 / 0:25exact quote · 25.5s
720p mp4 · rendered on demand · StarZero watermark
“Revenue is for monthly subscriptions. And so it's a freemium model. You can use Snipply for free. It supports up to 1000 clicks per month. So after 1000 people have clicked on your links in that given month, your call to action will cease to show up until the following month. And then, of course, if you want a higher usage volume, not only in clicks, but also in more team members and brand profiles, there are upgradable plans anywhere from 39 dollars a month all the way to the enterprise plans, which could be up to 3000 dollars a month.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Michael Cheng
Cheng: B2B buyers submit reasonable offers under 'name your price' models
“What I find is that while that may be true, if you're running a consumer model but with businesses, you know, businesses have a budget. They have great respect For other tools and platforms and the price requests that come through are very, very reasonable.”
Ephemeral content formats make hiring traditional video teams unjustifiable
“Something that's changed in the past few years that made the video landscape really interesting is you've got these Instagram stories, Snapchat stories that literally disappear after 24 hours. So you can no longer justify having, hiring out a video team to pro…”
Lumen5 has reached $100,000 in MRR and a $1M run rate
“We just passed a million when I submitted a request for run rate. So we're about a 100,000 us dollars a monthly recurring revenue.”
Marketing software benefits from built-in organic distribution by content creators
“Building a product in the marketing industry is really interesting because all of our users and customers also have their own blogs and podcasts, so they love talking about new tools that they've discovered, and so there's a lot of evergreen content out there …”