Low Search Volume Forces Niche B2B Startups to Rely on Customer Interviews
Daniel Hauschildt · Img.ly is Image Editing SDK, $2m in Revenues, Bootstrapped, GitHub Growth Channel · Nov 13, 2020 · at 17:25
Daniel Hauschildt, co-founder of Img.ly, discusses the limitations of paid ad experiments and A/B testing in low-volume developer search markets.
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“The volume for the search volume isn't that high that you can, let's say be a totally data driven company that, that numbers are so solid in, in let's say a month or something. Yeah. So, so you have to be, to do a guessing and talking to customers and we talk to our customers.”
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