Darren Jer, co-founder and CEO of MarketFactory, breaks down the company's enterprise SaaS retention and account expansion metrics in institutional foreign exchange trading.
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“Yeah, net, net, it's like one 25 to one 38.”
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More from Darren Jer
AssertionNot checkable as stated
MarketFactory was likely the first to bring a SaaS model to FX
“We actually brought the SAS model. We're probably the first ones to bring the SAS model to foreign exchange. So we are strictly, you know, MRR, ARR based.”
Darren JerJun 6, 2019▶ 6:271412 Passed $12m in ARR, Banks Use This API To Decrease Currency Risk
Insight
Jer: Deep vertical software companies can reach 80% to 90% market share
“And also because of the deep vertical nature, you know, I think you read the S ones for various deep vertical companies and they, you know, the, really it's, you know, as you grow, you can approach 80, 90%, you know, market share.”
Darren JerJun 6, 2019▶ 15:121412 Passed $12m in ARR, Banks Use This API To Decrease Currency Risk
AssertionSupported
The minimum trade size in institutional FX is $1 million
“Minimum trade size is one million US dollars, right?”
Darren JerJun 6, 2019▶ 5:501412 Passed $12m in ARR, Banks Use This API To Decrease Currency Risk
Disclosure
MarketFactory charges ARR per module, offering unlimited API calls
“We actually just charge it by functionality module. So let's say a bank typically needs, you know 20 exchanges to start to trade with to begin, but they'll scale up to 35, 40 exchanges. So we'll charge an ARR per exchange per module. Right. And it's unlimited …”
Darren JerJun 6, 2019▶ 6:441412 Passed $12m in ARR, Banks Use This API To Decrease Currency Risk
AssertionNot checkable as stated
Jer: MarketFactory customers are 45% banks, 45% funds, 10% brokers
“We're probably like 45% banks, 45% funds, you know, the buy side. And then about 10% brokers.”
Darren JerJun 6, 2019▶ 8:171412 Passed $12m in ARR, Banks Use This API To Decrease Currency Risk
AssertionNot checkable as stated
MarketFactory's 30 enterprise customers average a massive $400k ARR
“Our average revenue per account is 400,000 ARR. Dollars. Our range of, we have about 30 enterprise customers who pay us between a hundred K and over a million dollars a year.”
Darren JerJun 6, 2019▶ 8:271412 Passed $12m in ARR, Banks Use This API To Decrease Currency Risk
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