Assertion certainty 4/5 debate potential 1/5

Wishpond's blog draws up to 300K monthly visitors and 300K subscribers

Ali Tajsekandar · 953 Why Wishpond Pivoted Into Marketing Automation Space and $7m in ARR · Mar 4, 2018 · at 13:18

Ali Tajsekandar is the founder and CEO of Wishpond. He explains their inbound customer acquisition metrics and content marketing audience size.

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“On our blog, we get around 200 to 300,000 visitors a month. And we have around 300,000 subscribers to our blog as well.”

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More from Ali Tajsekandar

Insight
Tajsekandar: Early-stage technical founders must code less and sell more
“To my 28 or twenty-nine-year-old, when I started Wishbone, I would say code less and sell more. I think I was a coder way too long.”
Ali Tajsekandar Mar 4, 2018 ▶ 18:17 953 Why Wishpond Pivoted Into Marketing Automation Space and $7m in ARR
Assertion Not checkable as stated
Wishpond achieves a $500 outbound CAC against a $5,000+ LTV
“On the sales side of it when it's outbound I would say cost of winning an account is around 500 dollars, and then the average long-term value of those deals is north of 5000 dollars.”
Ali Tajsekandar Mar 4, 2018 ▶ 13:44 953 Why Wishpond Pivoted Into Marketing Automation Space and $7m in ARR
Opinion
Tajsekandar: 50% to 100% ARR growth commands 6x to 10x multiples
“Honestly, it depends on your growth curve, right? So I think if we execute the way we're planning, 50% for next year, or 5200% next year, then the multiples can be six to 10.”
Ali Tajsekandar Mar 4, 2018 ▶ 17:12 953 Why Wishpond Pivoted Into Marketing Automation Space and $7m in ARR
Assertion Contradicted
Wishpond CEO Ali Tajsekandar: ARR is between $6M and $10M
“What I can tell you is what we are around right now. We're basically in the, if I want to give you a range, it would be around, you know, somewhere between six and ten million.”
Ali Tajsekandar Mar 4, 2018 ▶ 5:09 953 Why Wishpond Pivoted Into Marketing Automation Space and $7m in ARR
Disclosure
Wishpond raised its entire $3M funding from a single angel investor
“We ended up raising around three million dollars from him.”
Ali Tajsekandar Mar 4, 2018 ▶ 6:31 953 Why Wishpond Pivoted Into Marketing Automation Space and $7m in ARR
Assertion Not checkable as stated
Wishpond Has Around 2,500 Paying Customers
“There's around 2500 paying customers right now.”
Ali Tajsekandar Mar 4, 2018 ▶ 6:57 953 Why Wishpond Pivoted Into Marketing Automation Space and $7m in ARR
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