Sagar Kokakar, founder of Billbooks, explains why their trial conversion rate is low compared to major competitors.
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“So we're still lagging behind on, on a few features, I feel, and that could be, possibly be the differentiators between us and the competition.”
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More from Sagar Kokakar
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Kokakar: Billbooks converts 1% to 3% of free trials to paid
“It really depends, but like a typical it's an average SAS based. So it's one anywhere between one and three percent.”
Kokakar: Billbooks does not intend to raise outside funding
“I, yeah, we do not intend to raise money for bill books going forward. Hopefully I mean, never say never, but we've got a very firm kind of goal structure the product development structure that we have in place. And we kind of, we know that where we want to go…”
Kokakar: Billbooks plans run $7.95–$29.95/mo, ARPU is $15–$20
“So our plans start from about seven 95 and they go on to about 29 95. It's still below the market price at the moment and an average customer would spend anywhere between 15 and 20 dollars.”
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