Mediafly CEO Carson Conant outlines the target financing framework used when structuring acquisition offers.
0:00 / 0:11exact quote · 11.1s
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“And I think the model we've been looking at is kind of a one-third, one-third, one-third, where it's maybe a one-third in cash upfront, one-third in stock and then one-third in, in in kind of earn-out notes.”
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More from Carson Conant
Opinion
iPresent Acquisition Enables Mediafly to Win Against Showpad Faster
“Part of what this acquisition does for us is allow us to go, we can go target companies that are actively looking at Showpad and, you know, win them quicker.”
Carson ConantJul 12, 2020▶ 14:00MediaFly To Acquire More, $20m in ARR, Burning $600k/mo, $28m Raised
Disclosure
Mediafly Can Raise Up to 1x ARR in Debt
“So the combination of, you know, CIBC and then other folks, I think we can get to about one times ARR if we wanted to.”
Carson ConantJul 12, 2020▶ 6:38MediaFly To Acquire More, $20m in ARR, Burning $600k/mo, $28m Raised
PredictionNot checkable as stated
Mediafly CEO expects company to close the year just under $20M ARR
“I think we'll close the year about a little shy of twenty million in ARR.”
Carson ConantJul 12, 2020▶ 10:22MediaFly To Acquire More, $20m in ARR, Burning $600k/mo, $28m Raised
What-if
Mediafly CEO Regrets Not Investing in Sales and Marketing Earlier
“Invest earlier in sales and marketing. You know, I'm a product. I'm a product CEO. I'm a product lover. You know, I love the product. I'm a programmer by background. I would have invested earlier in marketing and sales.”
Carson ConantJul 12, 2020▶ 15:26MediaFly To Acquire More, $20m in ARR, Burning $600k/mo, $28m Raised
Disclosure
Mediafly Acquires iPresent to Add Self-Serve Freemium Model
“So we acquired a company called iPresent UK based company, UK and here, but it's a, it gives us a self-serve kind of a premium model that is pretty unique in this space.”
Carson ConantJul 12, 2020▶ 2:16MediaFly To Acquire More, $20m in ARR, Burning $600k/mo, $28m Raised
AssertionNot checkable as stated
Mediafly Cuts Sales Cycle to Under 30 Days
“So you know, they'll grow over the next, you know, 1824 months, but we can, you know, we can close new customers in less than 30 days now, whereas historically it took, you know, several months.”
Carson ConantJul 12, 2020▶ 4:06MediaFly To Acquire More, $20m in ARR, Burning $600k/mo, $28m Raised
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