Castos Acquired a WordPress Plugin With 15,000 Active Installs
Craig Hewitt · 1707 How He Cheated Growth With $5k Acquisition on Day 1 · Mar 27, 2020 · at 2:05
Craig Hewitt, founder of podcast hosting platform Castos, describes acquiring an existing WordPress plugin as Castos's primary user acquisition channel.
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“So the plugin had about 15,000 active installs in WordPress at the time.”
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