Johnson: Revi uses POS data for automated customer marketing campaigns
Eugene Johnson · POS System Does $15m GMV, Biz Makes 1%, $1m+ Run Rate Serving 150 Customers · Feb 6, 2022 · at 1:07
Eugene Johnson is the founder of Revi, explaining the core value proposition of his restaurant POS platform to Nathan Latka.
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“What we do is we facilitate transactions, but instead of just stopping at the facilitation of transactions, we leverage the data almost in an e-commerce style process to drive those customers back into this door to get them to spend more and essentially get customers to try out net new businesses.”
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More from Eugene Johnson
Johnson: Revi hardware costs $500 and pays back in 3-4 months
“It costs us about 500 bucks to purchase all the hardware. We usually make our money back within, you know, three or four months.”
Eugene Johnson: Revi grew GMV from $2M in 2019 to $15M in 2021
“So to put it in perspective, in 2019, we did two million dollars in GMV. In 2020, we did five. This year we're on track to do 15.”
Johnson: Revi charges merchants a transaction fee of around 1%
“It depends on their volume, but it's usually around one percent.”
Johnson: Revi earns a sweet spot of $1,000 monthly per merchant
“I would say a thousand is a sweet spot, you know, that's probably where most people land.”