The phrase 'giving back' wrongly implies entrepreneurial guilt instead of value creation
Yanik Silver · How to Profit Big and Give Back At Same Time with Yanik Silver · Jan 25, 2016 · at 10:03
Yanik Silver, author of 'Evolved Enterprise', explains to Nathan Latka why he rejects the term 'giving back' in favor of 'impact'.
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“You know, as a copywriter, you know, to me, words are incredibly important and give back implies that we've taken something and that there's guilt in some way that we have to return it. And as entrepreneurs, we're only value creators. That's the only way that we stay in business.”
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