Artivatic acquires 100% of customers via referrals and inbounds
Layak Singh · Artivatic Insurtech API $1m Revenue, Closing $500k Round Now · Aug 13, 2020 · at 14:43
Layak Singh is the founder and CEO of Artivatic.ai, discussing the company's CAC and customer acquisition channels with Nathan Latka.
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“So all these customers that we are getting is completely coming by the referrals or inbounds. And our only cost for that is acquisition costs only for travel costs. That is also zero right now because of COVID.”
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More from Layak Singh
Artivatic has experienced zero customer churn to date
“Basically, wherever you work with any businesses right now, we haven't lost any business as of now.”
Singh: Artivatic's average customer pays around $20,000 per month
“As of now, we have seen an average customer who's paying to us is around 20,000 dollars.”
Artivatic reaches $1M in contracted book value
“So book value is about a million dollar, but the license is less actually.”
Layak Singh personally lost $500,000 investing in his previous startup
“No, in last company, I basically invested my own half million dollars as well. I lost everything.”