Disclosure certainty 4/5 debate potential 1/5

Dataclay sold less than five percent equity to an outside investor

Ari Stavchansky · A SaaS founder makes $1m off those NFL highlight clips you see on twitter · Dec 26, 2022 · at 12:44

Ari Stavchansky, founder of video automation platform Dataclay, discusses the company's bootstrapping history and capital structure with Nathan Latka.

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“There has been, there have been investors that have approached us. And we did give away a very small fractional amount of equity just because you know, this investor was really Interested in the software and to see where it was going to go. And so yeah, but under five percent.”

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More from Ari Stavchansky

Disclosure
Dataclay will eliminate its SMB pricing tier to focus on enterprise
“And at the top of January, we're going to reassess our pricing model. That is to say, we think that eliminating the small to medium business price is going to actually help us even if we see some attrition.”
Ari Stavchansky Dec 26, 2022 ▶ 18:11 A SaaS founder makes $1m off those NFL highlight clips you see on twitter
Assertion Not checkable as stated
NFL generates social videos using a custom Dataclay Slack bot
“So we built them a Slack chat bot where marketing folks could go in and chat with the bot and then content would be made on the Other side, right on a server that somebody at the NFL would QA and then it would go to their social channels. So it's basically hel…”
Ari Stavchansky Dec 26, 2022 ▶ 1:29 A SaaS founder makes $1m off those NFL highlight clips you see on twitter
Disclosure
Dataclay averages $6K in annual revenue per customer, reaching $50K
“The average customer may be somewhere like, I don't know, 6000 per year. It's yeah, I mean, more so the enterprise, they can be paying up between like 24 to 50,000 per year.”
Ari Stavchansky Dec 26, 2022 ▶ 8:45 A SaaS founder makes $1m off those NFL highlight clips you see on twitter
Assertion Not checkable as stated
Stavchansky: Dataclay has over 200 active enterprise clients worldwide
“We have around over a little over 200 active enterprise clients dispersed all over the world.”
Ari Stavchansky Dec 26, 2022 ▶ 13:40 A SaaS founder makes $1m off those NFL highlight clips you see on twitter
Assertion Not checkable as stated
Dataclay supports massive enterprise clients with a nine-person team
“So it's only, it's a total of nine of us. We're still very small.”
Ari Stavchansky Dec 26, 2022 ▶ 16:07 A SaaS founder makes $1m off those NFL highlight clips you see on twitter
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