Matthew Hager, founder of Clutch, explains how early enterprise customer traction began shifting the company's strategy toward bootstrapping.
0:00 / 0:03exact quote · 3.8s
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“Just that one enterprise contract alone extended our runway, you know, a few months.”
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More from Matthew Hager
Disclosure
Hager: Clutch aims to build a Webflow alternative for enterprise-level applications
“So our goal was basically to build Squarespace or a Webflow or a Wix or one of those products, but that could actually build enterprise level applications.”
Matthew HagerNov 28, 2020▶ 3:23Front End As a Service, I Predict They'll Be $100m Within 3 Years
Insight
Hager: To exit an agency, founders must make themselves entirely dispensable
“First thing is you spend all this time making yourself indispensable. Then if you want to do this, you need to make yourself dispensable. You have to do the opposite.”
Matthew HagerNov 28, 2020▶ 6:14Front End As a Service, I Predict They'll Be $100m Within 3 Years
AssertionNot checkable as stated
Hager: Agency Poetic received acquisition offers at roughly 1x annual revenue
“I actually was able to get right around one times revenue.”
Matthew HagerNov 28, 2020▶ 7:05Front End As a Service, I Predict They'll Be $100m Within 3 Years
Disclosure
Hager: Clutch has no hiring page, relying exclusively on inbound talent
“So we don't have a hiring page on our website at all. Everybody who has joined has had to reach out to me via LinkedIn or something else.”
Matthew HagerNov 28, 2020▶ 10:35Front End As a Service, I Predict They'll Be $100m Within 3 Years
Disclosure
Hager: Clutch partners with backend platforms like Shopify for ecosystem distribution
“So instead of doing what Webflow and Wix and Squarespace did, where they give you both a front end to backend and then pit themselves against WordPress and Drupal and Shopify, We reached out to the Shopify's, the Drupal's, the WordPress's, the Contentful's of …”
Matthew HagerNov 28, 2020▶ 12:05Front End As a Service, I Predict They'll Be $100m Within 3 Years
AssertionNot checkable as stated
Hager: Digital agency Poetic generated over $5 million in 2019 revenue
“So, in the 2019 we did over five million in revenue.”
Matthew HagerNov 28, 2020▶ 4:15Front End As a Service, I Predict They'll Be $100m Within 3 Years
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