TabWords charges 1,500 INR per second for in-taxi video ads.
Sahil Arora · EP 613: 16 Year Old Doing $70k MRR Helping You Put Your Ads Inside of Taxis' in India with CEO Sahil Arora · Mar 29, 2017 · at 8:37
Sahil Arora, founder of TabWords, breaks down the company's unit economics and standard advertising rates to host Nathan Latka.
0:00 / 0:09exact quote · 9.0s
720p mp4 · rendered on demand · StarZero watermark
“So basically my normal cost right now is 1500 rupees per second to broadcast or second video, right? 1500 INR.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Sahil Arora
Arora claims TabWords scaled to 10,000 cabs funded purely on revenue.
“So that's how we grow from 500 cabs to 10,000 cabs on pure revenue.”
TabWords installs tablets in Indian Uber cabs broadcasting Netflix and ads.
“What we do in TabWords is we put tablets behind headrests of Uber cabs across across India for now, and we broadcast ads, and we broadcast content in these tablets from Netflix.”
Arora dropped out of high school to pursue entrepreneurship full-time.
“I dropped out of high school and I said screw it.”