Disclosure certainty 4/5 debate potential 1/5

ShareThis generates the majority of its revenue through data licensing

Kurt Abrahamson · 873 How ShareThis Is Pivoting To A B2B SaaS Data Play · Dec 14, 2017 · at 3:26

ShareThis CEO Kurt Abrahamson describes the company's core monetization model during an interview with Nathan Latka.

0:00 / 0:02exact quote · 2.9s
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“Right now we make money mostly through licensing the data.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Kurt Abrahamson

Opinion
Most 2012 social media software acquisitions failed to deliver for acquirers
“Most of those acquisitions were great for the companies that were acquired, but they, the business model did not work out the way a lot of those big companies thought.”
Kurt Abrahamson Dec 14, 2017 ▶ 22:03 873 How ShareThis Is Pivoting To A B2B SaaS Data Play
Assertion Supported
ShareThis ranks as a top 10 digital property by tool distribution
“So it was and is a top 10 property if you just look at the distribution of the tools.”
Kurt Abrahamson Dec 14, 2017 ▶ 2:07 873 How ShareThis Is Pivoting To A B2B SaaS Data Play
Assertion Not publicly verifiable
ShareThis tools are installed on over three million domains globally
“So we sit on over three million domains globally.”
Kurt Abrahamson Dec 14, 2017 ▶ 1:58 873 How ShareThis Is Pivoting To A B2B SaaS Data Play
Assertion Not checkable as stated
ShareThis tracks 30 to 40 million users sharing entertainment content
“We have, you know, 30 or forty million people who've shared content in the entertainment vertical that are interested in entertainment content.”
Kurt Abrahamson Dec 14, 2017 ▶ 5:43 873 How ShareThis Is Pivoting To A B2B SaaS Data Play
Assertion Not checkable as stated
70% of ShareThis's publishers and data originate outside the United States
“Now, the other thing that's really our moat, so to speak, is that 70% of the publishers and the data is non-US which is surprising to a lot of people, right?”
Kurt Abrahamson Dec 14, 2017 ▶ 7:12 873 How ShareThis Is Pivoting To A B2B SaaS Data Play
Disclosure
ShareThis charges its flat-fee SaaS data customers $10,000 to $15,000 monthly
“I would say the average is 10 to 15,000.”
Kurt Abrahamson Dec 14, 2017 ▶ 7:48 873 How ShareThis Is Pivoting To A B2B SaaS Data Play
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