Nathan Barry

Founder & CEO, Kit · 0 appearances on the record.

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Nathan Barry is best known for bootstrapping Kit (formerly ConvertKit), an email marketing platform designed for online creators that grew past $40 million in annual recurring revenue. Before scaling the software company, he authored books including Authority, Designing Web Applications, and The App Design Handbook, and currently hosts The Nathan Barry Show.

0statements → 0claims → 14claims resolved → 86%fully supported → 3.88/5average certainty → 1.37/5average debate potential → ≈4.5/5argument clarity, estimated → 120said about them ↓

The record, in short

What the tape says about how Nathan argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Nathan Barry on measured tape to publish a rate. This says nothing about how they speak.

What they said0 What others said120 Episodes0

Everything Nathan Barry said on Top Founders that made the record, most notable first. Filter by type, assessment or year in the ledger →

The other half of the tape: Nathan Barry's own voice is left out of every number here. Other people bring the name up 109 times in 24 episodes on Top Founders. 11 statements on the record name them. every mention, with the transcript →

Who brings them up most Nathan Latka 86 Brennan Dunn 5 Einar Volset 4 Kyle Racki 3 Ben Arellano 3 Adam Robinson 3 Liam Martin 1 Julian Danjou 1

Statements about Nathan Barry, by other people (11)

Assertion Not checkable as stated

Gamito: Nathan Barry fired him two weeks before ConvertKit equity vested

“I think my equity was supposed to vest and that director position was supposed to vest the next month, like two weeks after that. So it was a very strategic move on his part.”

Dan Gamito Jun 23, 2017 ▶ 15:16 699: The Fired ConvertKit Co-Founder You've Never Heard Of, Father Made Me Feel "Not Worth Enough"

Assertion Supported

Dunn: ConvertKit only worked out once Nathan Barry went all in

“I mean, he was at the same point with ConvertKit where he was splitting his time. And when he went all in on ConvertKit, that's when everything started to work out.”

Brennan Dunn Jun 27, 2020 ▶ 19:25 RightMessage Hits $360k Revenue, Co-Founders Going All In

Disclosure

Barry: ConvertKit does not track CAC closely due to minimal paid acquisition spend

“In the craziness of growth, I haven't nailed it down because we've spent so little on on paid acquisition. It just hasn't been a big channel for us so far that I haven't dialed in those numbers.”

Nathan Berry Jan 3, 2017 ▶ 17:13 EP 528: ConvertKit Hits $480k MRR, Helping 10,000 Professional Bloggers Grow Email Lists with CEO Nathan Barry

Disclosure

ConvertKit will price solely on subscriber count without feature add-ons

“We're trying to keep the pricing really simple and have it only be on how many subscribers you have, because that, you know, the more successful you are, the more I want to get paid and so I like that really simple pricing. So we're not going to add in, like, …”

Nathan Berry Jan 3, 2017 ▶ 16:23 EP 528: ConvertKit Hits $480k MRR, Helping 10,000 Professional Bloggers Grow Email Lists with CEO Nathan Barry

Disclosure

ConvertKit does not offer employee equity, granting it only to advisors

“So there are two people that have, or we have two advisors who have shares in the company. So in all across the board, we don't do equity except in these two cases.”

Nathan Berry Jan 3, 2017 ▶ 20:17 EP 528: ConvertKit Hits $480k MRR, Helping 10,000 Professional Bloggers Grow Email Lists with CEO Nathan Barry

Assertion Not checkable as stated

ConvertKit went from 3% to 50% profit margins in five months

“And so we went from having 30,000 in the bank running at like three percent profit margins in February to by July first, we had half a million in the bank and we're operating at a 50% profit margin.”

Nathan Berry Jan 3, 2017 ▶ 13:49 EP 528: ConvertKit Hits $480k MRR, Helping 10,000 Professional Bloggers Grow Email Lists with CEO Nathan Barry

Disclosure

RightMessage raised $500k from Nathan Barry, Ankur Nagpal, and Paul Singh

“We raised about a half a million from people like Nathan Berry of ConvertKit anchor of Teachable Paul Sing and others just friends of mine, frankly, who wanted to fund us.”

Brennan Dunn Jun 27, 2020 ▶ 6:34 RightMessage Hits $360k Revenue, Co-Founders Going All In

Disclosure

Gamito: Nathan Barry hired him as ConvertKit's first full-time employee

“I was Nathan's first hire at ConvertKit. I was his first full-time hire and he brought me on to do marketing and this new emerging thing, which was needed called customer success.”

Dan Gamito Jun 23, 2017 ▶ 10:32 699: The Fired ConvertKit Co-Founder You've Never Heard Of, Father Made Me Feel "Not Worth Enough"

Assertion Supported

Barry: ConvertKit hovered at $1,000 to $2,000 monthly revenue for two years

“So I actually launched it back in 2013. And it was kind of a side project and effort there. And it kind of floundered around for about, you know, a 1002 thousand dollars a month for almost two years.”

Nathan Berry Jan 3, 2017 ▶ 19:12 EP 528: ConvertKit Hits $480k MRR, Helping 10,000 Professional Bloggers Grow Email Lists with CEO Nathan Barry

Assertion Not checkable as stated

Barry: ConvertKit expansion revenue cancels half of churn

“We're about halfway there right now of expansion revenue canceling out churn.”

Nathan Berry Jan 3, 2017 ▶ 16:10 EP 528: ConvertKit Hits $480k MRR, Helping 10,000 Professional Bloggers Grow Email Lists with CEO Nathan Barry

Disclosure

Barry: ConvertKit is entirely self-funded

“Totally self-funded.”

Nathan Berry Jan 3, 2017 ▶ 12:35 EP 528: ConvertKit Hits $480k MRR, Helping 10,000 Professional Bloggers Grow Email Lists with CEO Nathan Barry