The Ledger

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why aren't all 95 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Insight
Nadel: Founders investing VC money must pay the minimum possible wage
“When you're investing your own money, do the right thing. When you're investing my money, pay the minimum you can pay.”
Phil Nadel Mar 3, 2025 ▶ 23:10 #3 Industrial Organic
Insight
Phil Nadel argues third-party retail is not a viable standalone business
“Third party retail is not a business.”
Phil Nadel Mar 3, 2025 ▶ 15:32 How I Saved My Startup
Prediction Not checkable as stated
Nadel: Subscription flight models will inevitably suffer adverse selection from super-users
“Ultimately, people who are traveling one or two times a month are going to say, eh, this isn't worth it. I think that this kind of pricing model lends itself to the super users over time. That's who's going to gravitate towards it, and the ones who aren't usin…”
Phil Nadel Mar 3, 2025 ▶ 8:45 #60 Is This the Amazon Prime of Airline Tickets?
Prediction Not checkable as stated
Nadel: Tampax or o.b. can crush Aunt Flow on price
“I think that that's a better way to go, but then I'm worried about the competition, because a company like Tampax, or if they want the eco-solution OB, can crush her in terms of price.”
Phil Nadel Mar 4, 2025 ▶ 16:38 #96 A Test of Time
Prediction Not checkable as stated
Phil Nadel predicts broad shift to onshoring manufacturing for products
“There's going to be a whole move to onshoring lots of different products.”
Phil Nadel Mar 4, 2025 ▶ 19:48 #90 How Startups Can Succeed in a Pandemic 2
Opinion
Nadel: Who's Your Landlord is a sponsorship business, not a SaaS company
“So you referred to your business as a SaaS business, but you're not a SaaS business. You're in the sponsorship business. You, you're generating a thousand dollars a month in recurring revenue from the SaaS business, but you've generated 200,000 dollars in two …”
Phil Nadel Mar 3, 2025 ▶ 8:21 #85 Will Coronavirus Kill This Deal?
Insight
Nadel: Keeping two-sided platforms free accelerates scale and enables sponsorship revenue
“You know, both sides, if both sides are free, you'll get to scale more quickly, and that'll enable you to generate the leads, and to generate more sponsorship revenue, and those kinds of things. But you need scale.”
Phil Nadel Mar 3, 2025 ▶ 15:31 #85 Will Coronavirus Kill This Deal?
Opinion
Nadel: Who's Your Landlord cannot build a SaaS business charging $1/unit
“He can also make a business, I believe, out of a SaaS company, but not charging a dollar a unit a month.”
Phil Nadel Mar 3, 2025 ▶ 22:20 #85 Will Coronavirus Kill This Deal?
Opinion
Nadel: A $10M cap is way too high for $25K monthly revenue
“Based on my experience and all the companies that we look at and invest in, that's not market. That's just not competitive with the deals that we see. A company doing 25,000 a month in revenue, you know, everything else being equal, a ten million cap is just w…”
Phil Nadel Mar 3, 2025 ▶ 9:42 Fighting the 24/7 Startup Grind
Opinion
Phil Nadel: WeDo is just a task management app for college kids
“I just think it's a task management app for college kids, and that's all it is right now today.”
Phil Nadel Mar 3, 2025 ▶ 21:36 #65 Wait, Your App Does What Exactly?
Disclosure
Nadel: Offers $250K to Hykso at a $3M valuation cap
“Three million. I'll do two 50.”
Phil Nadel Mar 3, 2025 ▶ 25:03 FightCamp: A Name Change, A Game Change
Opinion
Phil Nadel believes Samaritan operates too much like a non-profit to scale
“I don't mind investing in public benefit companies, but this just seems to be too much like a non-profit. I just, I, you know, I'm just having trouble with how this really scales to be a big company.”
Phil Nadel Mar 3, 2025 ▶ 13:31 #63 Can A Startup Solve Homelessness?
Opinion
Nadel: First-Mover Advantage Is DogSpot's Only Moat
“I know, but that's the only mode she can have is first movement advantage.”
Phil Nadel Mar 3, 2025 ▶ 21:18 #58 Park Your Pooch Here
Opinion
Nadel: Prop bet fantasy formats are easily replicated by competitors
“I feel the opposite way from Charles in that I don't feel that the format is enough of a differentiator, and I don't think it's that difficult for another company to either replicate it or to pivot themselves.”
Phil Nadel Mar 3, 2025 ▶ 14:28 #57 Where Losers Go To Win
Opinion
Nadel: Walmart Is the Wrong Channel for Building a High-End Coffee Brand
“You know, Walmart is mainstream America, that's not the brand you want to build for this. I think you want to go after that high-end coffee drinker, and Walmart's not the right channel.”
Phil Nadel Mar 3, 2025 ▶ 27:43 #54 Is Selling in Walmart a Good Thing?
Opinion
Nadel: Amazon's delivery network threatens Shipsi's business
“They're building their own delivery network, which has significantly bad implications for Shipsy in my view.”
Phil Nadel Mar 3, 2025 ▶ 22:41 #41 Can This Startup Help Retailers Take on Amazon?
Disclosure
Nadel: Officially passes on investing in Shipsi post-show
“So so for all these reasons, I'm going to have to pass.”
Phil Nadel Mar 3, 2025 ▶ 24:49 #41 Can This Startup Help Retailers Take on Amazon?
Opinion
Nadel: $10M valuation cap is uncompetitive for $25K in monthly revenue
“Based on my experience and all the companies that we look at and invest in, that's not market. That's just not competitive with the deals that we see. A company doing 25,000 a month in revenue, you know, everything else being equal, a ten million cap is just w…”
Phil Nadel Mar 3, 2025 ▶ 10:26 #36 When Two Startups Love Each Other Very Much ...
Insight
Nadel: Early-stage consumer beverage brands should launch exclusively direct-to-consumer
“I'd rather her build the brand organically, just DDC, just online, selling it direct, and work with influencers online to build the brand and to get traction and get like a real core following of people who are buying a direct consumer where you have really hi…”
Phil Nadel Mar 3, 2025 ▶ 18:30 #30 Can This Founder Reclaim Cocktail Hour?
Prediction Not checkable as stated
Nadel: Big tech platforms will replicate 1 Second Everyday and crush it
“He'll get some more traction, and then they'll introduce it, and they'll crush him.”
Phil Nadel Mar 3, 2025 ▶ 22:07 #28 Is This Entrepreneur Ready to Take On Facebook?
Prediction Not checkable as stated
Phil Nadel predicts unGlue will exit at a scale too small for VCs
“I think you're going to have a successful business, and maybe a successful exit, but I think the scale of that will be relatively small from our perspectives, but maybe a great result for you.”
Phil Nadel Mar 3, 2025 ▶ 17:55 #24 unGlue
Insight
Nadel: Per-App Telecom Models Inevitably Attract Margin-Eroding Power Users
“Over time, this kind of model tends to gravitate towards more power users, right? It's a great service and power users will gravitate towards it. And so the use case becomes more power users.”
Phil Nadel Mar 3, 2025 ▶ 7:40 #22 Investor FOMO: Lunar Wireless
Opinion
Nadel: Lunar Wireless Phones Will Mostly Serve as Spare Drawer Phones
“What concerns me is, is usage, because I see this as a phone that people will buy, put it in the drawer, and keep it in case they need it for a spare phone. Not have to worry about paying for it each month, which is great, but have it if they need it.”
Phil Nadel Mar 3, 2025 ▶ 10:34 #22 Investor FOMO: Lunar Wireless
Insight
Phil Nadel: VCs are much better if they were entrepreneurs first
“I just think that venture capitalists are so much better At their job if they've been entrepreneurs themselves.”
Phil Nadel Mar 3, 2025 ▶ 10:33 #13 Meet the Investors
Disclosure
Phil Nadel claims he would not invest in a pre-revenue Facebook
“If a pre-revenue Facebook deal presented itself to me, I don't think I would invest because I don't invest in pre-revenue companies, and I don't know that I would be omniscient enough to know that this new, this Facebook, this company will be able to successfu…”
Phil Nadel Mar 3, 2025 ▶ 28:30 #7 Shimmur
Prediction Not checkable as stated
Nadel: Teffola will remain niche without redesigned packaging
“It's a niche product for now that will have a niche audience until... If she's able to transform the product or the packaging to really stand out in some way, until then, it's going to remain a niche product.”
Phil Nadel Mar 4, 2025 ▶ 19:21 #105 Teffola: Granola Guy Approved
Insight
Nadel: Packaged food is fundamentally a marketing business
“This is a marketing business. You have to be good at marketing or have someone who is.”
Phil Nadel Mar 4, 2025 ▶ 19:58 #105 Teffola: Granola Guy Approved
Disclosure
Phil Nadel passes on The Pitch over conflict of interest concerns
“By investing, it feels almost like a conflict of interest for me, that, that I'm gonna, that hopefully if I'm still on the show, even though I don't invest, that that I'll feel that I would feel pressured, or I would have some pressure on me That I don't feel …”
Phil Nadel Mar 4, 2025 ▶ 38:07 #101 Josh Pitches The Pitch
Prediction Not checkable as stated
Phil Nadel: Small restaurants will struggle as post-COVID dining fear persists
“So first, I think there's going to be a trend where people are going to continue to be afraid to go into restaurants for some time, and I think small restaurants are going to have a really tough time making it.”
Phil Nadel Mar 4, 2025 ▶ 11:49 #95 You Asked. Investors Answered. Now What?
Disclosure
Nadel: Many Forefront hardware portfolio companies shifted manufacturing out of China
“Our portfolio companies that, that sell hardware, many of them shifted their supply chain or their factory sources out of China when the tariffs went into effect you know, a while ago.”
Phil Nadel Mar 4, 2025 ▶ 16:13 #90 How Startups Can Succeed in a Pandemic 2
Prediction Not checkable as stated
Nadel: Small restaurants will struggle post-reopening due to capacity limits and fear
“Yeah, once they reopen, Then your capacity of 24 may go down to 12, and it's tough to get by when you only have seating of 12, but more so, I think there's going to be a trend where people are going to continue to be afraid to go into restaurants for some time…”
Phil Nadel Mar 4, 2025 ▶ 22:51 #90 How Startups Can Succeed in a Pandemic 2
Disclosure
Nadel Passes on Spot On Over B2C Marketing Focus
“I'd be much more interested if you were focused strictly on the B to B. I'd love to see you doubling down on that and not the focus on direct B to C. So I think that for now I'm a pass.”
Phil Nadel Mar 3, 2025 ▶ 14:50 #87 Uber for Pets
Disclosure
Nadel: Max valuation cap I would invest in Hostfully is $6M
“I would invest at five or even six, but I don't think I'd go beyond that.”
Phil Nadel Mar 3, 2025 ▶ 10:28 Fighting the 24/7 Startup Grind
Insight
Nadel: Pass on founders pricing valuations based on non-investor advice
“Anytime the answer to the question of where that valuation comes from is, people told us to price it at that amount, when those people aren't investing, anytime you hear that, that's a no.”
Phil Nadel Mar 3, 2025 ▶ 24:27 #64 Startup Sale! 80% Off
Insight
Phil Nadel says most startups pivot too late out of desperation
“Most companies do it too late in the game when they're really desperate, and things are really failing, and they're like, out of money and everything else, then they're like, all right, let's pivot.”
Phil Nadel Mar 3, 2025 ▶ 17:22 #62 Pivot or Die
Disclosure
Nadel passes on CultureForce, doubting its venture-scale potential
“I just have trouble getting really excited about it and trouble seeing it become, becoming a really large scale company. So for the reason I'm going to pass, but I really commend you on the journey that you've taken and your commitment to this business.”
Phil Nadel Mar 3, 2025 ▶ 19:04 #59 Disrupting Work Happy Hour
Disclosure
Nadel: Offers DogSpot a $300,000 investment
“So I would like to invest as well. You know, I'm not sure what the final number will be, but it's usually 300,000.”
Phil Nadel Mar 3, 2025 ▶ 18:43 #58 Park Your Pooch Here
What-if
Nadel: I would have passed if I knew ad revenue lacked traction
“If I had, during the pitch, if I had fully understood, if we had talked about and I understood that, you know, the advertising piece of it representing 60% of revenue had no traction yet, or none to speak of, then I would have either passed or pushed back on t…”
Phil Nadel Mar 3, 2025 ▶ 25:43 #58 Park Your Pooch Here
Assertion Supported
Nadel: DogSpot's team has zero out-of-home ad sales experience
“Chelsea has no experience selling out of home advertising and neither does anyone else on her team.”
Phil Nadel Mar 3, 2025 ▶ 26:18 #58 Park Your Pooch Here
Prediction Didn’t hold up
Nadel: TribeXR faces at least a six-month headset delay
“I think he's got like at least a six month delay before the headset comes out.”
Phil Nadel Mar 3, 2025 ▶ 22:23 #55 A New Spin on VR
Opinion
Nadel: Copper Cow Coffee is a niche product with uncertain mainstream appeal
“I keep coming back to the fact that I see it as somewhat of a niche product in terms of either, you know, high-end, very high-end Vietnamese coffee. I don't know how, how mainstream it'll be.”
Phil Nadel Mar 3, 2025 ▶ 19:11 #54 Is Selling in Walmart a Good Thing?
Disclosure
Phil Nadel passes on Copper Cow Coffee's current funding round
“I think I'd rather, you know, I'm passing for now, but I'd like to look at this in the next round.”
Phil Nadel Mar 3, 2025 ▶ 23:13 #54 Is Selling in Walmart a Good Thing?
Assertion Not checkable as stated
Nadel: There is no market leader in specialty instant coffee
“There is no, like, great leader in this space, and you have that opportunity, that's wide open for you.”
Phil Nadel Mar 3, 2025 ▶ 12:15 After the Pitch: Sudden Coffee
Opinion
Nadel: Cushion's valuation range is very high for pre-revenue
“The valuation sort of range that you're talking about is very high, especially for pre-revenue.”
Phil Nadel Mar 3, 2025 ▶ 19:42 #51 This Bot Can Fight Your ATM Fees
Disclosure
Nadel: Prefers investing in applications using blockchain, not blockchain itself
“I don't want to necessarily invest in Blockchain. I want to invest in a company that has a cool application that happens to be using blockchain to enable it.”
Phil Nadel Mar 3, 2025 ▶ 22:21 #50 Ticket Scalpers, Beware! Blockchain Is Coming for You.
What-if
Nadel: A brick-and-mortar retail plan would have triggered an immediate pass
“If he said he wanted to go brick and mortar retail, I'd be like, no way.”
Phil Nadel Mar 3, 2025 ▶ 21:30 #49 Nuts Can Kill. Are Seeds the Answer?
Opinion
Nadel: The allergy-conscious market alone is big enough for Blake's Seed Based
“It's probably a big enough market to just stay focused on, you know, the allergy concerned people.”
Phil Nadel Mar 3, 2025 ▶ 21:48 #49 Nuts Can Kill. Are Seeds the Answer?
Insight
Nadel: Founders shouldn't pick markets with long sales cycles based on background
“That's a bad reason. You don't pick the market with a long sales cycle.”
Phil Nadel Mar 3, 2025 ▶ 20:58 #47 Can This Tiny Gadget Keep Kids in College?
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