Schmorak: 197 of 200 Airbnb hosts surveyed said they would pay for digital guidebooks
Margot Schmorak · Fighting the 24/7 Startup Grind · Mar 3, 2025 · at 3:03
Hostfully co-founder Margo Schmorak pitches investors on The Pitch, describing how the team originally validated their digital guidebook product idea.
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“We went to the Airbnb host conference a few months later to validate this idea, and we built a prototype, and it was an iPhone app, and we said, if you had a guidebook that you could send to your guests, like a digital guidebook like this, like, would you pay for it? And we interviewed 200 people, and 197 of them said yes.”
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