Meservey: Brands boycotting X over Elon Musk hurt their own balance sheets
Lulu Cheng Meservey · Lulu Cheng Meservey on Founder Mode, Attention as Currency, and Building the Future. · Mar 25, 2025 · at 2:02
Communications strategist Lulu Cheng Meservey discusses marketing strategy and corporate social media presence with TBPN hosts John Coogan and Jordi Hays.
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“I think there, there's some brands that are like, Boycotting X because of Elon, whatever, but you're just kind of hurting yourself. Like, it's like you're owning your own balance sheet to try to own Elon. You're owning your own cash flow because you're mad at Elon. Just like, go on X, make money, do what you need to do. Forget about your personal feelings.”
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