MrBeast

also referred to as: mr. beast

12 statements across 8 episodes · 3 bullish · 4 bearish · 5 people on the record · first statement Nov 3, 2024 by John Coogan · said 124 times in 35 episodes since 2024 · across every show →

Mentions by year

brought up most by John Coogan (39), Marc Benioff (12), Jordi Hays (9), Erik Torenberg (6), Samir Chaudry (2), Alex Hormozi (1)

tap a year for its mentions
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01325202420252026episodes it came up in
002.513525202420252026episodesmentions per episode
2026 14 mentions in 7 episodes 2 per episode
2025 95 mentions in 22 episodes 4 per episode
2024 15 mentions in 6 episodes 3 per episode

every mention, scene by scene, with the transcript →

Everything said about MrBeast, oldest first

Nov 3, 2024 neutral
Insight
Coogan: YouTube's algorithm favors long-form podcasts by maximizing expected watch time
“Part of the reason Joe Rogan blew up so huge on YouTube originally was because he chose the three hour format. So the algorithm, like the YouTube algorithm is a expected value machine. So it takes the average view duration, which is how long on average someone…”
John Coogan Nov 3, 2024 ▶ 1:44:32 The Secret Billionaire Party (ep6)
Nov 12, 2024 positive
Insight
Coogan: Effective YouTube business content requires Shark Tank cash giveaways
“And I've always told them like the format is Shark Tank. Like you need to do an episode where you're giving away money at the end of the episode every single time. It's very expensive because you actually have to be giving money away. But that's the way the Mr…”
John Coogan Nov 12, 2024 ▶ 24:17 Inside JD Vance's Portfolio (ep8)
Nov 23, 2024 neutral
Insight
Major Digital Creators Face an Inevitable Lifecycle of Deification and Backlash
“There is something interesting where all of these creators go through this hero's journey where they're deified and then eventually torn down. Mr. Beast recently went through that.”
John Coogan Nov 23, 2024 ▶ 1:33:18 FACT CHECKERS vs. tech article (ep14)
Nov 23, 2024 bullish
Assertion Not checkable as stated
VPN Businesses Have Extremely High Margins and Compete Purely on Marketing
“You want to sell something that's differentiated only on the marketing. It's already big on YouTube. Every ad is for VPNs, extremely high margin, extremely low churn.”
John Coogan Nov 23, 2024 ▶ 1:32:10 FACT CHECKERS vs. tech article (ep14)
Mar 12, 2025 negative
Opinion
Lessin: MrBeast's broad, low-income audience creates poor customer lifetime value
“And his audience is so broad and candidly pretty poor, right? Which means that like, they're not great customers, right? Like there's a reason you sell chocolate because it's one of the only things you can sell to everyone that's cheap, right?”
Sam Lessin Mar 12, 2025 ▶ 28:04 Sam Lessin on Meta, Artificial Intelligence, and Investing in Creators.
Mar 12, 2025 bearish
Opinion
Lessin: If MrBeast goes public, it will trade like a meme stock
“I think it's a meme stock. It's a meme stock if it gets out, right? It's just a meme coin on steroids.”
Sam Lessin Mar 12, 2025 ▶ 27:18 Sam Lessin on Meta, Artificial Intelligence, and Investing in Creators.
Mar 12, 2025 negative
Assertion Supported
Lessin: MrBeast spent more on his Amazon show than his $100M deal
“Like, you know, the, you know, everyone's excited that he gets a hundred million dollar Amazon contract, but then he spends more than that on the show, right?”
Sam Lessin Mar 12, 2025 ▶ 28:21 Sam Lessin on Meta, Artificial Intelligence, and Investing in Creators.
Apr 9, 2025 neutral
Opinion
Hudson: MrBeast ad inventory matches Super Bowl scale, pricing out most sponsors
“The scale of the ad buy now is like, it's a Super Bowl every time he does anything. So there's like 10 companies that can even possibly afford to do that.”
Ryan Hudson Apr 9, 2025 ▶ 28:05 HONEY Founder Responds to MegaLag -- Ryan Hudson on TBPN
Jun 28, 2025 neutral
Assertion Supported
Coogan: MrBeast rolled back ViewStats AI thumbnail tool
“Mr. Beast has rolled back the launch of his ViewStats AI thumbnail tool.”
John Coogan Jun 28, 2025 ▶ 2:10:41 Weekly Recap: Tesla Robotaxi, Mr. Beast's AI Tool, Yacine, The Social Network 2, Neuralink Update
Jun 28, 2025 negative
Opinion
Hays: MrBeast should not have pulled AI thumbnail tool
“The obvious reason that he should have kept the AI thumbnail tool is you're by, if you can roll out AI in this way, you can save millions of creators that create YouTube videos a lot of money because many of them are not going to be able to afford to commissio…”
Jordi Hays Jun 28, 2025 ▶ 2:11:20 Weekly Recap: Tesla Robotaxi, Mr. Beast's AI Tool, Yacine, The Social Network 2, Neuralink Update
Oct 17, 2025 positive
Assertion Supported
MrBeast's massive media organization runs its business operations on Salesforce
“You probably heard of the beast, Jimmy, Jimmy Donaldson. His team is here. They're running on Salesforce. They're a huge media company now.”
Marc Benioff Oct 17, 2025 ▶ 16:28 Marc Benioff on AI Agents' Biggest Problem
Jun 27, 2026 neutral
Assertion Supported
Hays: Forbes ranked MrBeast top creator with $300M
“Forbes came out with their top creators list and earnings. Mr. Beast was at the top with three hundred million.”
Jordi Hays Jun 27, 2026 ▶ 3:32 Shifts In The Creator Economy, Kylie Jenner x Meta, GPT 5.6 Limited Release | Diet TBPN
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