Pienaar: Building a Second Business Is Not Easier Despite Experience and Capital
Adii Pienaar · Episode 533: Life Profitability After Two Exits (with Adii Pienaar) · Jan 26, 2021 · at 4:53
Adii Pienaar (founder of WooThemes and Conversio) discusses why past entrepreneurial success, capital, and experience do not make founding subsequent companies easier.
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“Building a business is really, really, really hard. It doesn't matter how much you learn. It doesn't matter how, kind of, matter how much capital you have, experience, all of those things were really hard. And, you know, I've mentioned this a few times before to kind of in, in large parts, building my second business was harder than the first. So I know that kind of with more, it doesn't necessarily become easier.”
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