Brian Henderson, co-founder of laundromat software Wash-Dry-Fold POS, discusses the reliability and infrastructure costs of scaling a production SaaS application on the no-code platform Bubble.
“And then it was March of twenty-twenty-three when we switched over to their dedicated server hosting enterprise level of subscription, and the advantage of doing that is, you know, more stability. It does cost more, but our, you know, our app hasn't been down for, what, three and a half years now, like ever, and so it's, so that's nice, and somebody else is doing all the watching and safeguarding of that to make sure that that stays where it's supposed to be.”
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More from Brian Henderson
Insight
Henderson: Laundromat POS software must bundle hardware to succeed
“You know, the point of sale software was not the whole solution. We, we've really focused on being a point of sale system, and we discovered early on that just trying to sell the software by itself and the customer goes and sources the right hardware, trying t…”
Brian HendersonAug 4, 2026▶ 31:56Episode 844 | Building a $1M+ ARR SaaS for Laundromats
Insight
Wash-Dry-Fold POS capitalized on a VC-backed competitor's market education ad spend
“I think that we've benefited from the millions of dollars that this competitor is pumped into advertising in the market. And then when they Stumble and fall and aren't as good of a solution, then they go looking for another point of sell system. And so we've b…”
Brian HendersonAug 4, 2026▶ 38:57Episode 844 | Building a $1M+ ARR SaaS for Laundromats
“We sell them the hardware up front. For a few thousand dollars, and depending on what equipment they get, and that covers our initial setup and training costs for that customer. We have a wonderful customer success manager named Chelsea, based out of Kentucky,…”
Brian HendersonAug 4, 2026▶ 39:57Episode 844 | Building a $1M+ ARR SaaS for Laundromats
AssertionNot checkable as stated
Wash Dry Fold POS has sold over 1,300 systems across 50 states
“So to date we've sold over 1300 systems, point of sale systems to laundromats in all 50 states.”
Brian HendersonAug 4, 2026▶ 3:32Episode 844 | Building a $1M+ ARR SaaS for Laundromats
AssertionSupported
Henderson: Approximately 30,000 laundromats operate in the United States
“There's something like 30,000 laundromats in the United States total, and that's all sizes, huge ones, tiny ones, self-serve only others like who we serve that have drop-off laundry services where there are laundry tenants at the store.”
Brian HendersonAug 4, 2026▶ 4:22Episode 844 | Building a $1M+ ARR SaaS for Laundromats
AssertionNot checkable as stated
Wash Dry Fold POS has crossed $1M in annual recurring revenue
“Yeah, it wasn't too long ago that we finally passed the seven-figure mark for our ARR, and so.”
Brian HendersonAug 4, 2026▶ 5:45Episode 844 | Building a $1M+ ARR SaaS for Laundromats
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