Tucker: Social Snowball's first $10K MRR came entirely from influencer partnerships
Noah Tucker · Episode 774 | How a Non-Technical Founder Bootstrapped to Million... · May 13, 2025 · at 17:58
Noah Tucker, founder of Social Snowball, explains to Rob Walling how the company achieved its first $10,000 in monthly recurring revenue.
0:00 / 0:04exact quote · 4.2s
▶ Watch the full episode on YouTube → 720p mp4 · rendered on demand · StarZero watermark
“And so, yeah, that first time KMR just came strictly from those influencers.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Noah Tucker
Tucker poached Social Snowball CTO directly from his largest legacy competitor
“He was the VP of engineering. The only reason he wasn't the CTO is because there was a technical founder there. So really like the top engineering leader at literally our biggest legacy direct competitor that happens to also use our exact tech stack. He joined…”
Tucker: Social Snowball runs a dual sales funnel starting at $200 monthly
“Today we run what you would refer to as a dual funnel, where we have like a self-serve flow for the smaller brands. I mean, it starts at 200 a month now, but that's a smaller brand for us now. And then we have like, you know, the sales led process for the bigg…”
Social Snowball Reaches 2,700+ Customers and $5M-$10M ARR with 24 Staff
“We have about 2700 customers, a bit more, so those are Shopify brands using the platform. We're a full-time team of 24 and we are between five and ten million of ARR.”
Tucker: Software agency failed to deliver $25K MVP after 15 months
“They quoted me like 25 K and they said it would take about three months for them to get the MVP that I wanted like live and approved in the Shopify app store. And I kid you not, that took It took 15 months before I terminated the contract early with them becau…”