The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 3 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Sharma: Emailing discounts to active subscribers causes harmful subscription churn
“If they're on a deodorant subscription, they actually don't need to See that you're running a sale because you don't want them to unsubscribe and now buy from the sale. And now you've lost somebody who would have stayed another eight months or, you know, three…”
Sharma: Most early-stage DTC brands fail because nobody wants the product
“This happens a lot too with like brands that launch that you know, they have the hardest time going from zero to one, and it's not necessarily because they're doing anything super wrong, but it's like the idea just sucks. You know, like nobody wants adaptogen …”
Sharma: Bootstrapped CPG grocery products fail without massive built-in distribution
“Somebody who has mass distribution can take the first route of walking into the grocery store and saying, damn, I wish I had a chocolate bar with four ingredients in it, six ingredients in it. And then, you know, you're competing with the biggest companies in …”