The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 66 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 1 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Barnett: Bose excels on TikTok with platform-native, entertaining content
“I think somebody that does a really good job, a company that does a really good job, by creating original content that's contextual to the platform, that is entertaining to watch, and fits in the culture, is Bose.”
Postma: Instagram and TikTok Will Introduce Text-Prompted AI Face Editors
“I think what Lanza is eventually gonna do, but I'm pretty sure Instagram or TikTok is gonna go there. It's like, you will have your own editor of your own face, where you can just type in what you want to see right now, and it just outputs the photos for you. …”
Rief: Short-form video is hard to monetize with ads and must be cheap
“For us, short form is important, but it's hard to monetize. And so you have to do short form in a really inexpensive way. And so either you need to take long form. And make it in short form, right? So take a podcast, clip this up, and put it all over TikTok. T…”
Henry: App MRR has not scaled because Larry runs on one TikTok account
“One, I use my OpenClaw agent, Larry, who automates all my TikTok marketing, and this is one of the main reasons why it hasn't scaled into thousands of MRR, it's because I am only doing this on one TikTok currently, and then I've got one TikTok for each of my a…”
Park: Train Dedicated Social Accounts to Automatically Source Niche Influencers
“Like it's a great way to find influencers, and I don't know too many people that do it, is once you have a list of influencers you could create a new Instagram or TikTok account, manually follow all these influences. You don't follow anybody else. You manually…”
Schneider: Direct ad CPM on TikTok averages $10
“The average CPM on TikTok is about 10 dollars if you're buying through.”
Choi: AirBuds scaled on TikTok via creator-branded micro-accounts
“So AirBuds does the same thing. It's like Layla AirBuds, Stacey AirBuds, Will AirBuds. So all of these accounts, they're new, they're brand new accounts that they found the creator and then they had them create a new account. So this was very cheap to do. They…”
Why Founders Should Aggressively Hoard Social Media Handles for Startup Names
“Once every two weeks, see if that name is available on places like IG, Twitter, X, TikTok. You know, go and grab as many handles as you can. You can be a hoarder of some of these names. Don't worry. These handles, you know, nothing wrong with that.”
Chlorophyll Water reached 1 billion TikTok hashtag views through early product seeding
“I worked with this water brand called chlorophyll water, where he was really early on TikTok, the founder seeded out a ton of product on TikTok. When he launched, we had this whole SEO strategy we put together, but he had, there was something like a billion vi…”
Schneider: LinkedIn is rolling out a TikTok-style vertical video feed
“The reason this is happening is LinkedIn is rolling out like a for you page feed, just like TikTok.”
Isenberg: MrBeast's top TikTok videos grew 43% longer in 15 months
“He said that he had analyzed the top 1000 best performing Mr. Beast TikToks across the platform every month, and found that 15 months ago, the average length of these videos was 28 seconds. It is now 40 seconds, a 43% increase.”
Autopilot predecessor app Iris achieved 150,000 organic downloads via TikTok
“We are at a 150,000 followers on that account. And that with our old app got us, we grew our Iris app to a 150,000 downloads, mainly through TikTok, all organic.”
Josephs single-handedly built over one million social media followers
“We've built a million plus followers through this idea. And it's just been me. I've run the Twitter accounts. I run all the TikToks. I run the Instagrams.”
Trinh: Vine First to Popularize Video Stitching Mechanic
“Obviously, Vine wasn't the first to do that, but they were the first really to bring that you know, that, that mechanic out there.”
Henry: Script combining hooks, demos, and text generated 400 videos per run
“I wrote a script to combine all of these and make All the possible combinations of the hook plus demo plus text as it could, and this would generate about 400 videos each time that I could just bulk upload using a bulk scheduler, and that was still taking me a…”
Isenberg: Podcasters spend at least 2-3 hours per episode on notes and clips
“Podcasters burn two to three hours at least per episode, episode polishing show notes and clipping TikTok teasers.”