Content creator Tyler Lemko discusses the shift in platform mechanics where algorithmic recommendation outweighs existing follower or subscriber counts.
“Like, even on YouTube, views matter so much more than subscribers, and yes, there is a correlation, but not, it's not like a 100% correlation. There's a lot of accounts with low subscriber numbers that do view numbers like crazy.”
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More from Dr. Tyler Lemko
Insight
Lemko: Creators can build the next Muppets from home without big budgets
“I think you could be Jim Henson without leaving your home. You don't need a production studio, and a whole staff, and a crazy budget. Like, I could literally stand right here and create the next Sesame Street, or the Muppets, or Mr. Dress Up, or whatever it is…”
Dr. Tyler LemkoJan 7, 2025▶ 29:08Q&A: How to get 100,000 followers in 2025
AssertionContradicted
Lemko claims his content projects have generated over one billion views
“Over a billion views for sure on, on all the things I've made.”
Dr. Tyler LemkoJan 7, 2025▶ 17:36Q&A: How to get 100,000 followers in 2025
Insight
Lemko: Launching is just deciding you've launched, which accelerates progress
“And the only difference between launching and not launching is deciding that you've launched. So once you decide that you've launched, things move so much faster.”
Dr. Tyler LemkoJan 7, 2025▶ 47:25Q&A: How to get 100,000 followers in 2025
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