Koe: Repurposing Content Across Platforms Does Not Bore Audiences
Dan Koe · I Watched Dan Koe Break Down His AI Workflow OMG · Oct 6, 2025 · at 18:31
Creator Dan Koe discusses his multi-platform media strategy with Greg Isenberg, addressing concerns about publishing identical concepts across newsletters and YouTube videos.
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“The objection there usually is, ah, well, if you're posting the same thing on two platforms, won't people notice that, or won't they get bored? Right. And most of the time, I've seen the opposite. Like, there are people that read it, and then when they watch or listen to it, they get something entirely new because it's a different medium. Other people prefer to watch or listen rather than read”
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