Dylan Jardon, co-founder of Clipt, recounts a neighborly interaction with YouTuber Casey Neistat to counter the idea that digital creators enjoy public fame.
“Casey, cause Casey's studio is right next to ours. We just had the New York City Marathon, and one buddy invited him, so he's like, dude, I don't want to go run that, because I'm just going to get recognized everywhere, and it's going to be miserable. He hates the fame side of things.”
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More from Dylan Jardon
AssertionNot checkable as stated
Jardon: Clipt founders generated one billion YouTube views without monetizing them
“Like Henry and I, we got a billion views last year and we have no idea how to make money off of that.”
Dylan JardonNov 23, 2023▶ 2:33How To Monetize A YouTube Audience | Dylan Jardon & Henry Belcaster
PredictionNot checkable as stated
Jardon: Competitors cannot match Clipt's $50,000 monthly animation reinvestment moat
“No one else is going to be able to touch us because they don't have creators that are fun. Or it's like fun creators, but they don't have 50 grand a month and 10 years to work on building this moat.”
Dylan JardonNov 23, 2023▶ 25:00How To Monetize A YouTube Audience | Dylan Jardon & Henry Belcaster
Disclosure
Jardon: Clipt founders refuse to monetize their YouTube content with ads
“The key part is we refuse to do ads.”
Dylan JardonNov 23, 2023▶ 6:26How To Monetize A YouTube Audience | Dylan Jardon & Henry Belcaster
Disclosure
Jardon: Clipt was hidden from audiences because it was a 6/10 product
“Honestly, we haven't promoted Clipped our company in the past very much because we're like, it's kind of like a six out of 10 product right now. Like we're not proud enough to like promote it to our audience. We want to like go back and refine it, which is kin…”
Dylan JardonNov 23, 2023▶ 10:01How To Monetize A YouTube Audience | Dylan Jardon & Henry Belcaster
AssertionNot checkable as stated
Jardon: Clipt has generated $1 million to $2 million annually
“We've kind of been in this like one to two million realm with our agency for like two or three years, just cause we like immediately took off to start making content.”
Dylan JardonNov 23, 2023▶ 26:32How To Monetize A YouTube Audience | Dylan Jardon & Henry Belcaster
Disclosure
Jardon: Clipt ignored a 200-person customer waitlist for six months
“We had a wait list of like 200 people that we just forgot about. And we're like, oh, shit. And then we hit them up, like, six months later, and they're like, nah, you figured out my problem. What are you guys doing? Like, shit, we should have sold, probably.”
Dylan JardonNov 23, 2023▶ 31:50How To Monetize A YouTube Audience | Dylan Jardon & Henry Belcaster
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