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Isaacson: Bags reached 100,000 Twitter followers via an invite leaderboard loop

Hunter Isaacson · His 250M+ App Download Blueprint (Full Strategy) · Apr 23, 2025 · at 29:38

Hunter Isaacson describes pre-launch growth mechanics for his consumer crypto app Bags (bags.fm) to host Greg Isenberg.

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“One of the loops we had was, you know, you would log in with Twitter, you claim your bags link, and then you share it. And then if people join from your link, we would mark those people as like one of your invites. And then we had like a leaderboard of all the people that are inviting. And we had like lots of the top people on Solana, you know, like, you know, Raj and Tully from Solana were on there. A lot of other people that are big in crypto were on there. And then we basically just kind of kept building growth loops. And that kept growing the followers and it kept just growing the hype and the buzz about the app. And it allowed us to kind of get to that, you know, that a 100,000 follower mark on Twitter.”

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