Insight
Katayev: Advertising Arbitrage Windows Shrank from Six Years to Under One Year
“The windows of opportunities are starting to get shorter and shorter. So like you're talking about 2002 1006, well, it's affiliate market or really search. Like I look at it more on the search side, right? That's the, I have like a six, nice six year window. B…”
Disclosure
Katayev: Pays children 12% annual interest on savings instead of allowance
“So, so what I did, what I've done is I created this like Google sheet and every time they have money, they want to put it, instead of putting your piggy bank, they put it in our kid's loan account. And it collects interest. So essentially, instead of giving th…”
Opinion
Katayev: SEC regulations lock retail investors out of early tech value
“The reality is the government has pulled away the ability for the average people to make a lot of different kinds of investments. The SEC basically blocks all kinds of different opportunities because they, you know, they scrutinize everything, right? So that's…”
Assertion Not checkable as stated
Katayev: Made Over $30M Profit From Basement Search Arbitrage
“Over thirty million.”
Disclosure
Katayev: Generated Over $10M Net Profit Year One in Music Business
“The second business that I scaled up right after that was also just a different set of just different set of arbitrage which is I got into the whole music category and that was actually a bigger business than Then the first one, I was like, the first year I ge…”
Opinion
Katayev: Arbitrage Exists Helping Mom-and-Pops Modernize Social Marketing
“There's absolutely an arbitrage there because they're willing to spend money to catch up and because they haven't caught up.”
Insight
Katayev: Founders Should Start with Arbitrage Before Scaling
“Historically, I've always started with arbitrage first, because once you figure out that there's an arbitrage in something, you could build and scale around that.”
Insight
Katayev: Dominate a Nationwide Industry Vertical Rather Than Local Agencies
“I wouldn't go local, like your own local backyard. I would pick an industry, like one category, and then try to catch, start getting them, you know, like locally, regionally, even nationally, like go after that one, because then you can be very good at one.”
Assertion Not checkable as stated
Katayev: Small Businesses Typically Sell for 3 to 5 Times Income
“In between for these small businesses, because they're typically sold at like three times, you know, three to five times income.”
Assertion Not checkable as stated
Katayev: Mobile advertising business on track for $100M revenue
“I have a mobile advertising business. My co-founder is a CEO. He runs it. You know, there are a hundred, we have a hundred employees. It's like it's gonna do it's on the track to do like a hundred million revenue, very profitable.”
