Q So what I love about you is you hijack, you hijack the narrative, and you do it through art, and That's the lens of our conversation today. Uh, you've got a few cool ideas. I just want to jam with you. Um, where should we start?
A Well, the reason I hijacked the narrative is I started in advertising technology back in like, 2008, nine, 10, when Facebook's API was emerging and YouTube and the iPhone were emerging and realized that there were these new centers of attention. And there were certain metrics or places that you, metrics you can manipulate or places you needed to be seen, uh, in order to capitalize on those, those attention portals or places for attention. And, um, that's where I really honed my skills that I'm now kind of playing out in art. Um, most of my art to date has been me starting with a headline, thinking to myself, like, what headline could I make? And then reverse engineering actually, actually how to do it. Which publication to pitch it to? How to create enough digital artifacts to tell the story? Um, I've shied away from that, and I would say, like, in 2020, when the pandemic hit, I was looking at you and Jack Butcher leading these digital communities, and realized that was definitely the future. Um, so I, I would say that you guys were a big inspiration for that, um, and started an art community, and then realized there was all these ancillary businesses In addition to being a direct consumer artist or a gallery artist, um, that were fascinating, that supported the entire ecosystem and community, and that not a lot of entrepreneurs were building. And so I think that's where we're …
AI assessment note: “so I think that's where we're going to start”