Q What do you say to people who say the best businesses aren't started by looking at something like Google Trends? You have to go out there in the world And just fix your own problem. What do you, what do you say to those people?
A I, I think that's, I think that's totally true. And to be clear, like I was fixing my own problem. I wanted bone broth. This was like, I was talking to people in my CrossFit community. I was looking to start a business and it was a product that I wanted to help with my own gut, skin and joint health. This was not like a random thing. I'm looking for any, you know, any sign of life on Google trends. This was like literally a product I wanted That people that I respected in a space that I cared about and was passionate about were talking about. Then I just used Google Trends to validate that this would be a decent business as opposed to just like Justin's side project or something like this that doesn't actually go anywhere.
AI assessment note: “I think that's totally true. And to be clear, like I was fixing my own problem.”