purchase intent
1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Aug 23, 2024 by Greg Isenberg · across every show →
Everything said about purchase intent, oldest first
Aug 23, 2024 negative
Isenberg: Mentioning AI in product descriptions reduces consumer purchase intent
“A new study suggests artificial intelligence and product descriptions lowers purchase intent with implications not only for brands integrating AI, but of the wider category challenges of the technology faces, it has become widespread.”