minimum viable product
also referred to as: minimal viable product · mvp
11 statements across 10 episodes · 7 bullish · 1 bearish · 4 people on the record · first statement Jan 11, 2022 by Greg Isenberg · across every show →
Everything said about minimum viable product, oldest first
Jan 11, 2022 positive
Isenberg: Founders should MVP 90% of Web3 ideas in Web2 first
“90% of web three ideas, MVP it in web two and just learn. And then if you can add a web three component, once you've understand the problem set a lot better, I think that makes a lot more sense just cause it's harder to build on web three.”
Sep 22, 2022 positive
Dec 14, 2023 positive
Ries: Why the minimum viable product was intentionally named a product
“It's why we called minimum viable product a product, not an experiment or a test or hypothesis. Like we wanted to remind people that although we are removing features and we are de-scoping in order to get learning, we're still trying to build something that is…”
Jul 26, 2024 positive
Isenberg: Incumbents' poor marketing creates viable opportunities for simple niche MVPs
“More often than not, you'll notice that, you know, the marketing is bad and they're not doing anything on social and, you know, there, there's an opportunity to partner with creators and, You can create a pretty simple MVP nowadays that you can create a nice s…”
Sep 4, 2024
Sep 6, 2024 neutral
Isenberg: When MVPs take hours, distribution becomes the hard part
“If creating a minimal viable product now takes a day, max, I mean, we've done it in an hour or two the hard part is build distribution and then just experiment with a bunch of ideas, see what sticks and then you can make it prettier later, right?”
Dec 23, 2024
Dalen: Founders should pair polished front ends with simple backend tools
“But I would say just make the front end look as nice as possible to grab attention. If you're not as, you know, in a position to be easily creating traffic, just to grab that attention and clearly communicate what it is that, you know, like what makes your car…”
Feb 3, 2025 negative
Azut: Consumers no longer want minimum viable products without polish
“I also think that works, you know, like the bar for consumers is so high these days. Yeah. We've been spoiled with incredible software. Like every time I use Uber, Instacart, like this is like, we are just so spoiled that the bar for polish, like nobody wants …”
Jun 2, 2025 positive
Isenberg: Holding Companies Should Ship a New MVP Every 30 Days
“You wanna create an internal idea to launch pipeline, and that could be every 30 days you ship something, right? So you're holding company every single day, you're shipping an MVP sorry, not every day, every single month is shipping an MVP, you're putting it o…”
Jun 2, 2025 positive
Isenberg: The Best Software MVP Is Often an Automated Service Business
“So oftentimes, like, the best MVP is a service business with, you know, some automations, because it, you basically get paid to learn about what the
Pain points are and what the workflows are, and then you can, over time, your V two can actually be the softwar…”
Aug 19, 2025 positive
Isenberg: Synthflow is perfect for non-technical voice AI MVPs
“Well, if you don't code, then, and your priority is speed and quality, then I would say, you know, something like synth flow, which is about a 30 minute set up it's a visual builder. It's about 29 to 450 dollars a month. Perfect for an MVP.”