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ideal customer profile

also referred to as: icp

1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Jul 15, 2026 by Greg Isenberg · across every show →

Everything said about ideal customer profile, oldest first

Jul 15, 2026 bullish
Insight
Isenberg: Service Businesses Can Always Create Higher Luxury Tiers
“People forget that in services businesses that there's always a more luxury, luxury, luxury experience that, a certain ICP is going to want, and by focusing on this group of people, you're kind of missing out on, on those.”
Greg Isenberg Jul 15, 2026 ▶ 57:13 The $1,000/hour Solo AI business (Full Course)
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