agency

“Everyone wants to take the business in house at some point. I mean, that's just the natural way of things. And it's just a matter of when, not if that's another people lie to themselves about. It's like at some point they want to take it in house.”

“Software is great at long-term enterprise value and terrible for a short-term cashflow. And so the agency kind of bridges that gap.”

“No amount of like onboarding and help tutorials will ever turn someone into the perfect user. But when you're like, all right, fine, I'll like pay me and I will just set it all up for you. It turns out that works pretty well.”

“Pre twenty-twenty-two, you're at five million EBITDA, you can sell for 15 to 20, if, like, your agency's really good 15 to 20 X. And so, that's like a hundred million dollar business, if you wanted to sell.”

“If your agency's doing, you know, five, 10, twenty million dollars in profit a year, that's an exit for you every single year.”

“You don't have to be as popular as that to have good materials so that when you Are doing your sales calls in your ways. You have an edge over the next agency who just says, I do strategy. Here's three customers who are happy. You can call them. Yes. We all ha…”

“I would say max, like if you create a huge agency out of it, like eight figures, like ten million.”

“The beauty about being a creative for hire or anything for hire, doing an agency even, is the cash flow is really good. You can make like a good income just by helping other people achieve what they want.”

“When you work with like an agency or something like that, that can take a long time. They have to get access to your code base or whatever. And now there's this beautiful sort of like power that someone has who can build the website and go and fix all this stu…”

“Even if you have an agency or whatever, or you want to hire an agency, you should start by doing this because you're gonna dial it in yourself. You're gonna really understand yourself by doing this.”