Seun Oshinaike, founder of gamified health app Street Tag, discusses his company's bootstrapped journey with Andrew Gazdecki.
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“We've never had any outside investment to date to get to, this stage”
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More from Seun Oshinaike
Disclosure
Oshinaike: Street Tag monetized via multi-year contracts with UK local authorities
“Essentially we work with local authorities across the UK. So they contract us over a year or two years or three years, however long the contract is going to be. And then essentially their goal is to is to get people that are physically inactive within the loca…”
Seun OshinaikeNov 18, 2025▶ 6:46How This Bootstrapped App Got a Fast, Clean Exit
AssertionContradicted
Oshinaike: Street Tag launched initially as a hardware, not software, platform
“Initially we were actually a hardware, not a software based platform.”
Seun OshinaikeNov 18, 2025▶ 2:51How This Bootstrapped App Got a Fast, Clean Exit
Disclosure
Oshinaike: Sold his personal car to fund Street Tag before listing
“Setting it up, because actually, funny enough, we had set it up a couple years earlier, and then after a while I remember selling my car, so that you can invest that money into the business, so then, you know, kick off again, so I just said, you know what, lik…”
Seun OshinaikeNov 18, 2025▶ 11:54How This Bootstrapped App Got a Fast, Clean Exit
AssertionNot checkable as stated
Oshinaike: US buyer formed a UK holding company to acquire Street Tag
“Because they're American they didn't have a, they've never acquired a company in the UK, so they needed to also sell up the holding company to take up that process and all of that”
Seun OshinaikeNov 18, 2025▶ 15:37How This Bootstrapped App Got a Fast, Clean Exit
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