Disclosure certainty 5/5 debate potential 1/5

Acosta says a single LinkedIn Live drove $30K in four days

Lara Acosta · How My App Hit $60K/Month in 2 Months · Jan 11, 2026 · at 12:33

Lara Acosta, co-founder of AI writing SaaS Clio (Kleo), details how live webinars drove early software revenue.

0:00 / 0:41exact quote · 41.4s
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“For launch number one, we just did one LinkedIn live, which is literally on LinkedIn. You're going live like you would on Instagram or X. You tell people that you're gonna do it, you create a simple post about it, just highlighting what it is going to be about, and then whoever signs up gets a notification directly on LinkedIn that you're going live. All you need is one topic to educate on for the first 20 minutes, then the next 20 minutes is going to be a walkthrough or a demo, and then the third bit is you're going to be pitching the product, sending the link, tell them where to buy. When you're able to show up as a human, people actually connect with you, with your mannerisms, With how you look, with where you live, with how you sound. So that's what allowed us to literally hit the 30 K in four days.”

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More from Lara Acosta

Assertion Not checkable as stated
Lara Acosta's SaaS Clio hit $60K MRR in under two months
“We literally launched it in October of 20, 25, and we've gone from zero to 60,000 dollars a month in less than two months.”
Lara Acosta Jan 11, 2026 ▶ 1:24 How My App Hit $60K/Month in 2 Months
Opinion
Acosta names LinkedIn the best monetization platform due to low competition
“If you want to make money, LinkedIn is your best shot. Twitter is cool, Instagram is cool, but LinkedIn is so much better. There's just not, no competition at all.”
Lara Acosta Jan 11, 2026 ▶ 16:45 How My App Hit $60K/Month in 2 Months
Disclosure
Acosta used info-product tactics like FOMO and waitlists to launch Clio
“I took the marketing concepts from that business and understood the idea of FOMO, building waitlists, using emails and webinars, and we took it to SaaS.”
Lara Acosta Jan 11, 2026 ▶ 3:25 How My App Hit $60K/Month in 2 Months
Assertion Not checkable as stated
Acosta claims clients hit up to $70K using the Clio playbook
“Our customers and my clients have been able to hit 50 K, 60 K, and 70 K following the exact same playback.”
Lara Acosta Jan 11, 2026 ▶ 4:40 How My App Hit $60K/Month in 2 Months
Disclosure
Acosta credits email nurturing, not viral content, for Clio's $60K MRR
“So the emails that I was showing were literally the reason why we were able to get to 30 KMR and then 60 KMR. It wasn't just viral content. It was emails.”
Lara Acosta Jan 11, 2026 ▶ 9:40 How My App Hit $60K/Month in 2 Months
Insight
Acosta argues software churn stems from user confusion, not product failure
“Because the reason why most people stop using software is because they don't understand it. It's not because it doesn't work.”
Lara Acosta Jan 11, 2026 ▶ 13:38 How My App Hit $60K/Month in 2 Months
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