George Kurdin, co-founder of Monk, shares findings from testing various outbound sequence lengths while scaling sales.
Opinion
Kurdin: Companies no longer need product managers to relay information
“Good written culture and no public managers. I was always bearish from the role and now more so. I don't think you need a conduit of information anymore. And, you know, I think engineers should work with customers and yeah, if someone has good design standards…”
Insight
Kurdin: A '7 out of 10' hire is the most dangerous
“Also, like, one thing that I deeply believe in is that a seven, like a seven out of 10, is actually one of the most dangerous hires you can make because this person will have enough redeeming qualities to shine And we will be very slow about letting them go. M…”
Insight
Kurdin: Founders need six to twelve months hardcore commitment before quitting
“Our stance was, like, at least six months to a year, like, hardcore, obsessed, like, crazy hours, sell it, code it.”
Insight
Kurdin: Accounts receivable automation has no PMF risk, only execution risk
“So like there's respectfully no PMF risk. What we do, we get people paid fast. We sold like our receivables. Every business has this problem, just the customer support, and it's just execution risk.”
Insight
Kurdin: Plain-text unformatted cold emails outperform polished outbound copy
“And then for copy, you know, plain text, no links, no images, doing things like sent from iPhone, lowercase, They cannot know that it is AI or spam, especially today. Like there's so much email. There's like 50 guys that are smarter than me that are doing outb…”
Disclosure
Kurdin: Monk pitches recruits on talent density and autonomy, not mission
“The pitch is, I have a fancy story about, you know, how we're going to improve global GDP and we're not pitching that. We're not pitching the mission at all. What we pitch is come and do your life's work with a very talent dense, ambitious group of people Form…”