Brodie: Aspiring founders should leverage student status for customer outreach
Mallorie Brodie · How to Come up with an Idea | Mallorie Brodie, Founder of Bridgit · PMF Show · Jan 1, 2022 · at 12:46
Mallorie Brodie, co-founder and CEO of Bridgit, discusses how she and her co-founder conducted early customer discovery for their construction tech startup while students at Western University.
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“If you are a student and you're watching this video, like, everybody wants to help students, so completely, like, that is such an opportunity that you don't necessarily have later down the road, so definitely Leverage that.”
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