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Camara: Canada lacks a strong mid-market compared to the US

Adrian Camara · Adrian Camara, Founder of Athennian | How to do Customer Discovery · PMF Show · Jan 16, 2023 · at 24:12

Adrian Camara is the founder and CEO of Athennian, a legal entity management software company, discussing geographic market differences in B2B SaaS.

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“Canada doesn't have a very big mid market, but the United States does. And I, you know, and I think that's one thing that, that, that does create some inefficiency in Canadian founders is in their home market. There's not a great mid market.”

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