Kazi Ahmed: Customer surveys before launch teach founders mostly wrong information
Kazi Ahmed · He went from 0 to a $210M exit in 3 years—without inventing anything new. | Kazi Ahmed, Founder o... · PMF Show · May 19, 2025 · at 43:18
Kazi Ahmed, founder of Carbon6, discusses early-stage customer discovery, arguing that real purchasing behavior matters more than preliminary user interviews or surveys.
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“Most of what you will learn doing that will end up being wrong. Usually these things come, come together when like rubber hits the road, go out, build something really small, like around what you want to do and go sell it. People will say a lot of things in surveys, let them vote with their wallet.”
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