Insight certainty 4/5 debate potential 2/5

McCarthy: Never select low-priority use cases for initial enterprise pilots

Sean McCarthy · How this 1st-time founder went from closing customers for $500 a month to $300,000 a year. | Sean... · PMF Show · May 4, 2026 · at 52:16

Sean McCarthy, founder of BackOps AI, discusses his framework for qualifying customer use cases before agreeing to pilot deployments.

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“If they say, oh, this is like a two, right? Or a three. You shouldn't take that use case, especially as the first one, because it doesn't mean that much to them. It's not going to make that much of a difference in your pilots probably not going to go very well.”

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