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Boscher: Sharing Growing Pains in Updates Demonstrates Intellectual Honesty to Investors

Marc Boscher · How to Raise Your First Round | Marc Boscher, Founder of Unito · PMF Show · Mar 8, 2024 · at 31:25

Marc Boscher, founder and CEO of Unito, discusses founder investor communication strategies with host Pablo Srugo on The Product Market Fit Show.

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“The reality is nobody's a fool, right? Like, all investors have seen companies from the inside, and they know what goes on, right? It's not all pretty, and there's good and bad months. So if you're just showing your good side, they know you're just covering on the bad side, like that. And if you start sharing some of your growing pains, then they know That you're going to continue doing that. And you're going to be like intellectually honest with them and transparent post investment.”

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