Mashrabov: Smaller social platforms cannot build in-house AI video models
Alex Mashrabov · He exited to Snap for $166M— built an AI video startup, then raised $50M. | Alex Mashrabov, Found... · PMF Show · Dec 4, 2025 · at 24:37
Alex Mashrabov, founder of Higgsfield and former Snap director, discusses whether platforms can build their own generative video infrastructure.
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“I simply believe that it will be difficult for smaller platforms to make own Gen AI video generation systems, and essentially companies like Pinterest, Snapchat, and many others, they really will have to have some AI-generate capabilities.”
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