Two-minute lessons lower activation energy without reducing total time spent
Luis von Ahn · No Priors Ep. 114 | With Duolingo CEO Luis von Ahn · May 8, 2025 · at 4:17
Duolingo founder and CEO Luis von Ahn shares the first major product breakthrough in overcoming learner boredom and motivation barriers with Sarah Guo.
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“The first thing that we did that worked was making lessons, not 30 minutes long, but two minutes long. It makes a big difference. And it's not because people were spending less time. It's that Two minutes is amazing because at any point in time, you just think to yourself, oh, it's just two minutes.”
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