Gandhi: Enterprise AI adoption started in sales and marketing
Kawal Gandhi · No Priors Ep. 37 | With Kawal Gandhi · Oct 19, 2023 · at 12:10
Kawal Gandhi, Generative AI lead at Google Cloud's Office of the CTO, explains which business functions were the earliest enterprise adopters of generative AI.
0:00 / 0:25exact quote · 25.2s
▶ Watch the full episode on YouTube → 720p mp4 · rendered on demand · StarZero watermark
“It started from sales and marketing. Like as soon as these came out from a horizontal perspective, I think it has an intersection between horizontal and vertical for every department, whether regulated or unregulated. There's like bottlenecks and content creation, distribution, all that became like, You could see the efficiency gains immediately and creative gains and then making that process and workflow shorter.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Kawal Gandhi
Gandhi: Generative AI surge is genuine engineering excitement, not hype
“So I see this as early excitement. It's not hype, so I want to decouple that. It's real excitement because engineers, we love it. Like, I've been one, you want to grab something, you don't want to have restrictions around it, and you want to show the art of th…”
Gandhi: Model drift, ops, and safety will differentiate AI platforms
“Because we've spent a lot of time really specializing around the model drift, operations, tooling, safety around it, super early, but I think those are the elements that will differentiate on the platform from the next few quarters.”
Gandhi: Enterprises adopt AI for efficiency before pursuing creativity
“Inside the enterprise, folks want to be creative, but every time they think about efficiency gains inside their workflows. So how can I make my workflow better so I can invest back into my group? And then how can I make productivity better than I can make them…”
Gandhi: Multimodal AI will progress sequentially from text to audio-visual integration
“Multimodal, I think we're early stages now. So you're gonna see the early models, which are audio based. So I think about it like text, then images and text with Audio. And then you're kind of combining these medias together.”
Gandhi: Gaming is the leading industry scaling multimodal AI adoption
“I think gaming is a really good industry, which is kind of scaling out multimodality. And we have a lot of customers who are using that.”
Gandhi: Plunging model and platform costs will drive AI adoption
“The expensive part is now becoming cheap is the models, the availability, the usage of the platform. Those were the things that were really expensive. I think you, if you do a cost craft you know, curve right now, and the investments you all are making into th…”