The Ledger

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Disclosure
Sachdeva: Top ShareChat Live Gifters from Tier-2 Cities Spend ₹5L+ Monthly
“So you will find somebody out of, Lucknow, Raipur, who's the top gifter or micropayment, customer on a live product. Spending north of five lakh a month.”
Ankush Sachdeva Jan 12, 2024 ▶ 1:08:00 How Have Indian Consumers Evolved In The Last 10 Years, Ankush Sachdeva, Founder, ShareChat and Moj
Disclosure
Sachdeva: ShareChat found product-market fit by dropping English and chatrooms
“Eventually we came to the conclusion We will not have English as an option and we will only show a content feed. No sort of chatting in the middle. And that is how the current form of shared chat came about.”
Ankush Sachdeva Jan 12, 2024 ▶ 16:32 How Have Indian Consumers Evolved In The Last 10 Years, Ankush Sachdeva, Founder, ShareChat and Moj
Disclosure
Sachdeva: ShareChat monetizes via status-driven live stream gifting and badges
“One of the ways we monetize on ShareChat is, is through live stream gifting, right? It is nothing but status. So for a profile badge around your profile photo, people are willing to pay. When you enter a live stream and you get a Ferrari coming in, a Ferrari a…”
Ankush Sachdeva Jan 12, 2024 ▶ 22:52 How Have Indian Consumers Evolved In The Last 10 Years, Ankush Sachdeva, Founder, ShareChat and Moj
Disclosure
Sachdeva: Most of ShareChat's AI Leadership Is Based in London
“And even today, most of our AI leadership is out of London.”
Ankush Sachdeva Jan 12, 2024 ▶ 46:58 How Have Indian Consumers Evolved In The Last 10 Years, Ankush Sachdeva, Founder, ShareChat and Moj
Disclosure
Sachdeva: ShareChat Filters 100M Candidates Down to 10 per Feed
“Today, when you fetch a feed on shared chat and watch, we have about a hundred million candidates, from which we will find the 10, that you're most likely to complete the video watch.”
Ankush Sachdeva Jan 12, 2024 ▶ 48:46 How Have Indian Consumers Evolved In The Last 10 Years, Ankush Sachdeva, Founder, ShareChat and Moj
Disclosure
Sachdeva: Devotional Content Is the Second Largest Category on ShareChat
“Surprisingly, devotion is number two on, on shared chat. I think we also have a, probably a higher skew towards women than internet audience. And that sort of makes devotion bigger.”
Ankush Sachdeva Jan 12, 2024 ▶ 1:03:06 How Have Indian Consumers Evolved In The Last 10 Years, Ankush Sachdeva, Founder, ShareChat and Moj
Disclosure
Sachdeva: ShareChat User Demographics Are 70% Men and 30% Women
“We would have about 70, 30. 70 men, 30 women.”
Ankush Sachdeva Jan 12, 2024 ▶ 1:03:31 How Have Indian Consumers Evolved In The Last 10 Years, Ankush Sachdeva, Founder, ShareChat and Moj
Disclosure
Sachdeva: ShareChat received its first check of 50 lakh rupees in incubator
“I think once while we were on that journey, that incubator journey we got our first check of 50 lakh rupees.”
Ankush Sachdeva Jan 12, 2024 ▶ 2:50 How Have Indian Consumers Evolved In The Last 10 Years, Ankush Sachdeva, Founder, ShareChat and Moj
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