Arkam Ventures avoids brands targeting only India's wealthiest ten million
Bala Srinivasa · The Framework to Build Category Creators in India ft Bala Srinivasa,Managing Director-Arkam Ventures · Aug 30, 2022 · at 38:07
Bala Srinivasa, Managing Director at Arkam Ventures, clarifies Arkam's investment mandate regarding niche premium brands versus broad demographic platforms.
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“What we are less likely to invest in is, for example, if you said Hey, I am building a very high-end fashion brand just for the top ten million in India, right? Because the price points are such that you know, it is something that we think we can be very profitable. We can be a very large company, right? We are unlikely, less likely to do something like that.”
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